An increased focus on inclusion and diversity (I&D) is not new for most businesses, thank goodness. In fact, 96-98% of large companies are investing in diversity initiatives. In addition to […]
All Posts by Julie McCracken
5 Ways to Make Your CR Storytelling Cut Through the Noise
Corporate social responsibility. Corporate ethics. Sustainability. No matter what term you use, one thing is consistent: In today’s business environment, it’s more than a “nice to have.” Stakeholders – from […]
Bringing Your Brand to Life: Corporate Values
Integrity. Respect. Innovation. Collaboration. Chances are, if you’ve read up on corporate values at all, these are all words you’ve heard tossed around time and time again. Don’t get me […]
Navigating Change: Planning and Communication are Key
For the past two years we have worked with a client who, just last week, moved approximately 600 employees into a new, state-of-the-art facility. The move represents about half of […]
Building a Culture of Trust
“I deeply resent how we’ve infantilized the workplace. How we feel we have to apologize for having lives. That we don’t trust adults to make the right decisions. How constant […]
Engaging Remote Employees: Out of Sight, Not Out of Mind
I work from home two days a week. I consider that a huge perk – I live 45 minutes from my office, and am a busy mom to two kids […]
Is Engagement Enough?
Fulfillment matters to employees. Employee engagement is critical to a company’s financial success, to attracting and retaining talent, and to building a strong culture. Duh. People, including us, have been […]
Recruiting and Retaining Employees in a Competitive Market
The U.S. Labor Department recently announced that the unemployment rate is the lowest it’s been since 1969. If you do the math, that’s nearly five decades! To put things in […]
What Employee Engagement is NOT
Employee engagement has become a buzz word of sorts, but true engagement is much more than jargon. We spend a great deal of time working with clients to build and […]
Six Tips for Managing a Multigenerational Workforce
Managing people is hard. Managing people with different generational perspectives – which may influence their communication preferences, loyalty and work styles – is even harder. But today, with a workforce […]