School food seems to always be in the news, consistently being criticized. But, it’s important to understand the obstacles that schools face when feeding students as part of the massive […]
2020 Food & Beverage Trends
Before you click off because you think this is “just another” 2020 food trends story, hold please! This past week has been one filled with several 2020 trend prediction reports, […]
Taking the Work out of Networking at TexSom
They say everything is bigger in Texas, and that is true too for TexSom, one of the U.S.’s largest wine trade conferences. I was fortunate to attend this year with […]
The Age Of Influence
What first comes to mind when you hear the word influencer? Is it a blogger, someone with a big following on Instagram or a celebrity with a major influence on […]
As Amazon Goes, So Does Retail
There is no denying the seismic impact Amazon has had on the retail landscape. It has led the way for e-commerce, but ironically it is brick and mortar where Amazon […]
The Importance of Regional Media Pitching
We can all pretty much agree that food and wine are two of life’s greatest joys. And working in food and wine PR has its list of perks, one of […]
National Food Holidays: Are They Worth It?
Pick a food and there’s probably a day on the calendar dedicated to it. National Pizza Day. National Avocado Day. National Doughnut Day. The list goes on. And as you’ve […]
Meet the Experts: Food Photographers
Over my past 13 years here at Padilla, food photography projects continue to remain one of my absolute favorites. There is something about the camaraderie and collaborative spirit that arises […]
Is Wine PR the Right Job for You?
Amazing trips to breathtaking wine country, unforgettably lavish meals and a lot of complimentary drinking sound like the makings of a dream job, right? They are! But the title of […]
How Do You Market…Food?
Many people work at the wonderfully, delicious intersection of food and media. Creating social posts centered around food? Is that heaven? While it seems glamorous, how exactly do you market […]