Navigating the Digital Wave: 2024 Social Media Trends
February 2, 2024 — Crisis / Media Relations
Welcome to social media in 2024, where trends change faster than the speed of light. From the integration of generative AI (Artificial Intelligence) to the Threads versus X debacle, it’s easy to get…
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What the State of the Media Means for Media Relations in 2024
January 30, 2024 — Crisis / Media Relations
2023 was yet another difficult year for journalists. According to Poynter Institute, 20,000+ media jobs were eliminated – this is more than in 2021 and 2022, which also saw big losses for the indust…
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Ditch Witch Media Relations Team Proves Persistence Pays Off
November 29, 2023 — Crisis / Media Relations
Most clients aspire to be in the Wall Street Journal, but not every team can bring it in. Earlier this year, teammates in our Tech Practice did just that for client Ditch Witch, which produces undergr…
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In-Person Media Interviews are Back. Are you Ready to Drop Those Virtual Habits?
August 9, 2023 — Crisis / Media Relations
By now, many of us have grown accustomed to virtual meetings, media interviews and presentations. While virtual communications have many benefits, in-person media interviews and meetings provide great…
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Get It Write: Training to Sharpen Your Writing Skills
February 24, 2023 — Crisis / Media Relations
Before we get started, let’s address one thing: We still need writing skills in 2023. None of us can just ChatGPT our way through day-to-day writing. (You don’t have to take our word for it – re…
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Why Business Leaders Must Convey Authenticity
February 23, 2023 — Crisis / Media Relations
The public has changed attitudes toward private sector leadership. Consumers expect responsible, ethical and empathetic business practices. While many business leaders believe showcasing sustainabilit…
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