Insights.

Our team of strategically creative communicators helps brands worldwide transform with purpose.

Why Leaders Should Put Strategic Interruption on the Agenda

I was coaching a leader recently who is preparing for an ambitious three-day workshop with other industry influencers. Her goal: to generate ideas and recommendations for a white paper designed to inf…
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Can AI stand for “Accelerated Insights?” A Marketing Researcher’s Point of View

Good, fast or cheap – you can pick two. When it comes to marketing research, there is a requisite tradeoff between depth of insight obtained, time and cost. With the advent of AI, researchers natura…
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Best Practices to Drive Your Employee Engagement and Communication Strategy

Learn best practices for building a strong internal communications program. As communication professionals, we often get asked the following questions: Is internal communications the same thing as emp…
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The Pros and Cons of AI Presentation Coaching Apps

Coaching our leaders and spokespeople on effective communications – presentations, media interviews, town halls, written communications, and other channels – is not just a nice-to-have. It is that…
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From Magic to Morals: Ethical Considerations for AI in Communications

According to Muck Rack’s recent State of AI in PR report, a whopping 61% of communications pros are already riding the AI wave or gearing up to join the party. It’s clear we see the potent…
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Are We There Yet? A Look at Progress and Workplace Equity on International Women’s Day

I didn’t expect to land in a profession where I would be surrounded by so many female leaders, mentors and colleagues. My career path was originally pointed in a very different direction — one…
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