I’m delighted to tell you that Padilla is now part of something bigger. We have joined AVENIR GLOBAL, a top-tier Montreal-based holding and management company of public relations and communication […]
Maintaining an Ownership Culture through M&A
When it comes to company culture, few events have a bigger impact than a merger or acquisition. Combining companies means bringing together different cultures under one roof, requiring a delicate […]
CVS & Aetna: What it could mean for the future of health care
Earlier this week, CVS Health proposed its plan to acquire Aetna for approximately $69 billion – another step in the transition from fee-for-service to value-based care for patients. According to […]
Say hello to PadillaCRT’s newest addition: FoodMinds
At PadillaCRT, we’re a bit obsessed with food. In fact, our Food, Beverage and Nutrition Practice has been in the game for more than half a century. Like many of […]
Content Mapping – From Awareness to Purchase
All customers – consumers and business buyers alike – follow a process for decision-making, consciously or unconsciously. Simply put, this process includes stages of awareness, consideration and purchase. Effective communications […]
How to: overcome the challenge of talent acquisition (and retention)
Highly skilled employees are hard to find – and keep. That was the persistent theme I heard last week at the Middle-Market Forum 2014 in Minneapolis, sponsored by Twin Cities Business […]