In an environment as competitive as food and beverage marketing is today, a thought-provoking insight can be the difference between a campaign that gets lost in the noise and one […]
3 Brands That Inspired Me on Social Media in 2018
2018 kicked off with major changes across the board to the core social media platforms. We saw long-term impacts from algorithm adjustments that changed everything from best practices on posting […]
How to Spot Fraudulent Traffic from a Display Advertising Campaign
I thought I was done writing about bot traffic from an ad campaign but turns out I was wrong. We recently ran a targeted display advertising campaign and 82% of […]