It’s not uncommon these days to bring multiple agencies together on a single assignment. But that wasn’t always the case, or if it was, it usually came with silos and […]
Integrated Company Functions are Critical for Effective Pharma Communications
The global pharma market is expected to increase in the coming years, and analysts are expecting heavy M&A activity in the industry. An unfortunate by-product of rapid growth is that […]
5 Things I Know for Sure
At the end of 2017, I will be leaving Padilla and agency life. As I look back over 30+ years, I wanted to share the five things I know for […]
Health Care Complexity Calls for Full-Service Partner
Who said health businesses can’t have it all? You can, and you should. A full-service agency partner offers most (if not all) the communications services your company needs to effectively […]
5 Things Clients Can Expect from a Web Project
The idea of building a new website can be exciting, but it can also be a new and unfamiliar undertaking. A web project is very involved and can become an […]