I think most of us are surprised that COVID-19 conversations are still relevant, having hung our hopes on 2021 as the year things moved closer to “normal,” even if it […]
Are You Forcing Your Brand to Carpool?
In the Midwest, summer is finally approaching. For many of us, this means planning for cabin season. Let’s say you really want to escape the city this year, so you […]
Most believe B2B branding is unique; we believe that’s BS
Christian Markow and Barry Saunders have spent decades thinking about brand strategy and customer experience while working on top-notch brands, such as GE, Chick-fil-A and Target. They also lead Joe […]
8 Reasons Why Internal Communicators Should Cheat on Outlook
Internal communicators have one of the hardest jobs when it comes to engaging, informing and inspiring associates through communications, because more often than not communicators are forced to use the […]