I think most of us are surprised that COVID-19 conversations are still relevant, having hung our hopes on 2021 as the year things moved closer to “normal,” even if it […]
TikTok: Underrated or Overrated?
In case you’ve missed it, TikTok has been steadily taking over the social media world. According to Business of Apps, 689 million people around the world currently use TikTok monthly […]
The Workplace Word: How Internal Communications Drives Employee Engagement
As communication professionals, we often get asked the following questions: Is internal communications the same thing as employee engagement? How does internal communications impact business success/results? With so many different […]
The Workplace Word: Work-Life Synergy, Who Owns Culture and How to Communicate Change
Every month, we’re highlighting stories, trends and tips related to employee engagement and workplace culture that organizations should be keeping top-of-mind in order to engage, retain and recruit top talent. […]
Moving Past the Manager Roadblock
During the course of anyone’s career, change is inevitable, whether it’s working in new ways or evolving the workplace culture. And no matter the industry or corporation, a common challenge […]
The B2B Marketer’s Wishlist for 2019? Video!
If you know a thing or two about Padilla peeps, it’s that we’re pretty obsessed with the media – especially utilizing the right media channels to make the most meaningful […]
The Disengaged Employees Have Spoken: Three Themes We Heard from the Road
Recently, my colleagues and I took several road (and air) trips to visit client sites and interview their employees. Part of a larger effort around improving the organization’s culture, we […]
Reaching the Five Generations on the Farm
I grew up on an average farm in Nebraska. We’re not the biggest or the smallest. We’re not the oldest farm family in my area, and we’re certainly not the […]
Know Your Audience: How Market Research Can Help You Know What to Say and Where to Say It
When I sit down with a new client, the conversation inevitably centers around a common question: What is the best way to reach my target customer? In technical terms, we […]
Two Steps to Claiming Your Workplace Confidence
Confidence is a two-way street. When you exude confidence, in turn, others instill confidence in you. And at work, that means people will have confidence that you’ll get the job […]