You must admit, those four words can be pretty unsettling. The notion that someone might challenge our opinion, our position or our point of view can quicken our pulse and […]
PR In 2022: The Era Of Performance Communications
2022 is shaping up to be a pivotal year for businesses who endured the pandemic and the economic and social-driven challenges of the past two years. Volatility still grips much […]
3 Tips To Capitalize On The Popularity Of Podcasts And Newsletters
Over the last year, readers have continued to look for new ways to engage with their favorite media. Between remote work and more time at home, people are searching for […]
5 Reasons Why Everyone On Your Communications Team Should Participate In Media Training
How do you feel when a reporter contacts you to see if someone at your organization can do a media interview? All too often, an interview request can stir up […]
Creating (And Maintaining) Brand Relevance In A Chaotic World
I think most of us are surprised that COVID-19 conversations are still relevant, having hung our hopes on 2021 as the year things moved closer to “normal,” even if it […]
TikTok: Underrated or Overrated?
In case you’ve missed it, TikTok has been steadily taking over the social media world. According to Business of Apps, 689 million people around the world currently use TikTok monthly […]
The Workplace Word: How Internal Communications Drives Employee Engagement
As communication professionals, we often get asked the following questions: Is internal communications the same thing as employee engagement? How does internal communications impact business success/results? With so many different […]
The Workplace Word: Work-Life Synergy, Who Owns Culture and How to Communicate Change
Every month, we’re highlighting stories, trends and tips related to employee engagement and workplace culture that organizations should be keeping top-of-mind in order to engage, retain and recruit top talent. […]
Moving Past the Manager Roadblock
During the course of anyone’s career, change is inevitable, whether it’s working in new ways or evolving the workplace culture. And no matter the industry or corporation, a common challenge […]
The B2B Marketer’s Wishlist for 2019? Video!
If you know a thing or two about Padilla peeps, it’s that we’re pretty obsessed with the media – especially utilizing the right media channels to make the most meaningful […]