A broadcast interview is a tremendous awareness-building opportunity. It provides broad reach to key audiences. It validates a company and its spokespeople as thought and market leaders. Often, these opportunities come with […]
Navigating COVID-19 Coverage (4.3.20)
Padilla’s Insights + Strategy and Digital/Social teams scanned the news media and social media conversations surrounding the COVID-19 pandemic to bring you the week’s noteworthy developments: When In Doubt, Think […]
Layoff Communications Due to COVID-19 – Let Corporate Character Be Your Guide
It’s fair to say that the economic impact of COVID-19 is hitting nearly every organization, and unfortunately many are facing difficult decisions regarding their employees. Regardless of reason, letting people […]
Digital Food Communities: How the Food Industry is Using Social Media to Create a Virtual Kitchen
Food has a way of bringing individuals together. While we do eat to live, it’s also a way to meet with friends, connect with family and re-charge with co-workers, all […]
Navigating COVID-19 Coverage
Padilla’s Insights + Strategy and Digital/Social teams scanned the news media and social media conversations surrounding the COVID-19 pandemic to bring you the week’s noteworthy developments: Be Proactive, Not Reactive […]
What Can Nonprofits Learn From Dealing With A Public Health Crisis?
New services, new messaging, new virtual workspaces – brands in every industry have been forced to shift. But while we all race to adapt to the new normal brought on […]
When an Employee Tests Positive for COVID-19
It’s happened. You have an employee who’s tested positive for COVID-19. What now? As COVID-19 continues its rapid global spread, the number of companies with impacted employees also continues to […]
The Workplace Word: How to Support Employees through the COVID-19 Crisis
Every month, we’re highlighting stories, trends and tips related to employee engagement and workplace culture that organizations should be keeping top-of-mind in order to engage, retain and recruit top talent. […]
Rules Of Engagement In The Time Of COVID-19: A Brand’s Responsibilities
We’re navigating uncharted waters as the COVID-19 crisis evolves on an hourly basis. Much has been written about how brands have responded, from ethical acts of generosity (such as the […]
Breaking Through The News – Or Just Sitting Tight
Most health care organization these days can tell you just how difficult it is to get newsrooms to focus on any other health story besides the latest developments of the […]