A new year calls for getting a pulse on upcoming trends in the food and beverage space. Let’s not write off everything we learned in the past year, because after […]
5 Trends To Watch In The News Media Industry In 2022
The one constant about the media industry is that it’s constantly changing. When it comes to making headlines for a client, the best PR practitioners will keep a sharp eye […]
Do Americans Trust the Media? Research Shows It’s Complicated
We’ve all seen the headlines – trust in the media is at a low point. According to Reuters Institute’s 2021 Digital News Report, only 29% of Americans say that they […]
3 Potential Product Launch Pitfalls
Most marketing professionals can recount at least one new idea that their company thought was going to be a big success – but ended up being an unmitigated failure. In […]
Misses, Hits and Optimism for What’s Next
In the June 2020 issue of O’Dwyer’s, my colleagues at Padilla and I laid out six predictions that we believed would come to bear once we emerged from the COVID-19 […]
5 In 5: Languishing, Fashion Renaissance, Grandpa Style, Social Good TikToks, Post-Pandemic Spending Spree
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Languishing […]
5 In 5: Flying Cars, Audio Takes Off, Emojis 2021, Popcorn Chicken Pizza, Dispo
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Flying […]
5 In 5: Pandemic Baby Bust, Spinach Sends Emails, Hive Social, Lighthearted Super Bowl, Hands-Free Nike’s
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Pandemic […]
5 In 5: Indoguration, Crocs’ Sales Soar, Netflix in 2021, Apple REJI, Indonesia Influencers
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Indoguration […]
5 In 5: Brands of 2020, Grammy’s, March Madness, BK Retro Rebrand, RIP ‘Like’ Button
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Brands […]