So, there I was heading off to kindergarten back in 196…. never mind the year. New shoes, new haircut and my treasured ‘Planet of the Apes’ lunchbox. Who knew my […]
Behind Every Name is a Promise
Starting today, PadillaCRT is now Padilla. Back in the day, Padilla and Speer acquired Brum and Anderson to create Padilla Speer Beardsley. And then Carter Ryley Thomas bought Patrice Tanaka […]
Health Trend: Young Adults Are Saying No to Smoking
A recent BBC article revealed that smoking is down among all age groups in the U.K. The study, conducted by the Office of National Statistics, shows the largest decrease was among 18- to 24-year-olds. Smoking declined […]
The Digital Health Care Consumer: 5 Insights for Hospital Communicators
I was pleased to see one of the conclusions drawn by Deloitte, based on its 2016 survey of consumer health care priorities. In their report, they made the spot-on observation […]
Crisis and the Health Care Industry: Q&A with the PadillaCRT Crisis Team
In a crisis the stakes are always high. No matter the practice area, reputations are on the line and making a bad situation worse is the last thing a company […]
Beauty Marketing and Today’s Trends
The perception of the public relations sector is often glamorous. Those of us in the industry know the truth: well, yea, sometimes it is! And what’s more glamorous than working […]
Four Tips for Engaging Millennials in the Workplace
We’ve all read the stats – millennials are taking over the workforce. And, unless you’ve had your head in the sand for the last several years, you’ve also probably heard […]
Being Purpose-Driven Can Make Dynamic Changes in PR and The World, Says 2016 PRWeek Hall of Famer Patrice Tanaka
PRWeek paid tribute to six luminaries of the public relations industry by inducting them into the fourth class of the PRWeek Hall of Fame in a celebration at the Grand […]
Media Relations and How to Save It
If I tell you that the media relations landscape is a complicated field of uncertainty, I think I’d be understating the obvious. Those reading this probably aren’t new to the […]
Early Holiday Season Campaign Predictions
Pumpkin spice. There, I said it… And the Buzz Bin did not burst into cinnamon-y flames. In all seriousness, although terrifying, we have T-9 weeks and T-13 weeks until Thanksgiving and Christmas […]