Our team recently attended a Cosmetic Executive Women (CEW) event titled The Institutionless Consumer. Foreboding, right? It depends on your glass-half-empty/half-full ideology as a marketer. To me, the underlying theme […]
Back At It With the Beauty Insights: CEW 2018
Look, I’m fairly confident navigating a drug store beauty aisle and the gleaming booths of prestige makeup at Sephora, but attending an event like the CEW Beauty Award Product Demo […]
The 5 Coolest Things Happening in Beauty Retail
For brick and mortar beauty retailers, online beauty shopping trends are frightening. At a recent CEW event with speakers from Mintel, Nielsen and The NPD Group, our team learned that […]
Beauty and Personal Care Trends for 2018
In 2016, the U.S. earned the title of the most valuable beauty and personal care market globally, generating roughly 84 billion dollars in revenue. Considering how often I make it […]
Hot Beauty Trends of 2015
Soy, papaya, greek yogurt and daisies. Sounds representative of a beautiful picnic in Central Park, right? Think again. They’re just a sampling of the latest skincare ingredients hitting the market, […]