Pinterest has always played a significant role in the holiday season. It functions as a hub for all things inspiration, planning, deciding, and buying. Most brands understand the necessity behind […]

Pinterest has always played a significant role in the holiday season. It functions as a hub for all things inspiration, planning, deciding, and buying. Most brands understand the necessity behind […]
Ask any marketer to name two areas that have exponentially grown over the past few years and I guarantee the majority will tell you influencer marketing and targeted paid social. […]
Pinterest, Facebook, BuzzFeed, Refinery29… even The New York Times joined Social Media Week this month to discuss the latest and greatest in the industry. Lucky for you, there’s no need to […]
Last week, the New York social media community gathered to hear from leading individuals and companies across marketing, entertainment, technology and media. Here are some of the highlights from Social […]
4 Strategies to Ensure a Killer Site Launch Over the past six months the digital team at PadillaCRT has been working hard on a website refresh for the U.S. Highbush […]
While a slew of social media channels have existed for years, many brands still consistently struggle with the balance of effective engagement and traditional push strategies. One popular option for […]
I came across this quote recently on Pinterest: “The essence of social media is knowing your audiences and engaging them in something they love.” Totally agree. But here’s the thing: […]
It’s no surprise that with the New Year comes even more opportunities for brands to grow in the digital space. To get a better understanding of what’s to be expected […]
Many people cite Halloween as a favorite holiday. I’m not part of that contingent. Don’t get me wrong: I’m all for adorable costumed children ringing my doorbell, haunted hayrides and […]
Best Practices for Engaging on Twitter, YouTube, Pinterest and Blogs I had the opportunity to attend the second Annual Fashion Forward Conference in New York City on Wednesday, bringing together […]