From 2005–2015, there were over 30,000 medical meetings in the United States, according to a report from the Healthcare Convention and Exhibitors Association. With a vast range of topics, experts […]
Health Care Communications In The Age Of COVID-19: Lessons From Mayo Clinic
For many of us in the communications industry, there will be two distinct phases of our careers: before COVID-19, and after. While much of the “after” is TBD, we can […]
The Golden Rules of Communicating During a Public Health Crisis
When a disease outbreak or epidemic strikes, scores of companies, nonprofits and health groups want to make themselves heard. But the COVID-19 pandemic has turned daily life on its head […]
Tips For Engaging With Media During COVID-19
As a reporter for nearly 20 years, I’ve covered my share of public health emergencies; from the HIV/AIDs epidemic, to SARs, anthrax and the resurgence of measles. While the COVID-19 […]
Keeping Up with the Coronavirus (and Keeping Calm)
The rise of social media has allowed us to stay on top of all the latest news from the Kardashians and K-Pop, to Coronavirus. During these times reminiscent of the […]
Coronavirus: What Marketers Should Be Thinking About
The topic currently on everyone’s mind, (whether we like it or not) is Coronavirus. It might be the only thing that could overshadow politics in a U.S. presidential election year, […]