I have long wanted to write about Asturias, the place of my birth and more specifically about our regional drink: Asturian Sidra (Cider). Asturias is a hidden gem of a […]
Report from TEXSOM: Top Beverage Trends
Attending TEXSOM has been on my bucket list, and this year, I finally made it. In its 11th year, the 2015 conference brought together more than 1,000 attendees, including roughly 25 […]
The Achilles Heel of U.S. Wine Marketing
I started my career in wine & spirits PR after leaving Europe to chase an American I fell for in my senior year of college. Luckily, both worked out fine […]