According to Plunkett research, the food and beverage industry is expected to top $7.6 trillion this year. This robust market gives PR pros pitching food and beverage stories many opportunities […]
Meet the Experts: Food Bloggers
It’s no secret these days that blogs are a highly valuable resource for everything from cooking, to sports, to health care, and all topics in between. Over 77 million adults […]
Journalism Isn’t Dead; It’s Engaging
At the end of 2016, I wrote a Buzz Bin post that detailed predictions for the media relations industry as well as suggestions for navigating it. In it, I referenced […]
Sponsored Content: The way to a Consumer’s Eyeballs
It’s no secret that social media and websites like BuzzFeed, The Huffington Post and Mashable have changed the way we consume news. Sites like these initially honed in on millennials […]