It’s a week before Halloween, but before we can say boo, the holiday shopping season will be in full swing. Some retailers, like Kmart and Toys “R” Us, have already […]
Pin the Tail On the… How To Nail Pinterest For Brands
Pinterest: It’s the third largest social platform. According to ComScore, it reached 46 million visitors in July. And the social network recently told USA Today it believes it can just […]
The Brand-Blogger Dating Game: 4 Steps to Make it Simple
Playing the dating game can be rough, no doubt about it. But it doesn’t have to be, if you have a strategy for going about it. For most, you decide […]
5 Ways to Maximize a Blog Conference Sponsorship
I’ve spent a lot of time lately researching, evaluating and managing blog conference sponsorships for brands. They offer valuable opportunities for marketers to engage with bloggers in intimate settings ideal […]