Merriam-Webster has yet to add it to the official dictionary, but the term “glocalization” is being used more and more by marketers. “Glocalization” or “going glocal” means taking a global […]
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Merriam-Webster has yet to add it to the official dictionary, but the term “glocalization” is being used more and more by marketers. “Glocalization” or “going glocal” means taking a global […]