A new year calls for getting a pulse on upcoming trends in the food and beverage space. Let’s not write off everything we learned in the past year, because after […]
5 In 5: Maya Angelou Coins, Girl Scout Cookies, Buy Nothing, Locket, 2022 Baby Boom
Padilla stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Maya Angelou Coins What’s up: On January […]
2022 Writing Guide: 3 Essential Qualities for Business Comms
How do I say this? As a senior writer at Padilla, I ask myself that question a lot. I always want to get it right – but in conversations about […]
Why Executive Positioning on Social Media Is a 2022 Communications Imperative
We all know our favorite brands and businesses — what they offer, what they stand for and how they project themselves to the world. But do we know the person […]
Nutrition Influencer Insights: Q&A With UpwaRD Winner Huma Chaudhry, RD, LDN
The FoodMinds upwaRD program is an industry-leading professional recognition and development program, elevating the voices of emerging nutrition communication leaders. This year’s winners were selected for their expertise in translating […]
Padilla’s Most-Read Buzz Bins of 2021
As the new year begins, we’re revisiting Padilla’s top three “Readers’ Choice” Buzz Bin blog posts of 2021. Social Media Food Trends In 2021 Our Food + Beverage team looked […]
2 Things I’ve Learned Volunteering In The Twin Cities PR BIPOC Career Explorer Program
Twin Cities PR BIPOC Career Explorer Program is a very long program title. But it does do a lot of heavy lifting. It is an externship program designed for BIPOC […]
PadillaFest ’21: Find Your Groove
The year is winding down, but we’re tuning up. PadillaFest ’21: Find Your Groove is our second-annual virtual holiday variety show exclusively for our community of clients, friends and families. We’ve […]
5 Trends To Watch In The News Media Industry In 2022
The one constant about the media industry is that it’s constantly changing. When it comes to making headlines for a client, the best PR practitioners will keep a sharp eye […]
Is Your Digital Content Strategy Driving Revenue?
With 24/7 access to online reviews, videos, media coverage and more, today’s path-to-purchase is unmistakably customer driven. Whether consumer-facing or business-to-business (B2B), buyers tend to gather information, evaluate various options […]