Last week, I was lucky enough to attend the Women’s Foodservice Forum Annual Leadership Development Conference (ALDC). As my second year attending, I was already familiar with and prepared for […]
The Cherry and the Sundae – A Recipe for Customer Experience
“Did you see the cup?” asked my wife as we circled the Subaru Outback that magically had landed in our driveway. Did I see it? It was the first thing […]
#4Earth
Social media has created a new kind of currency, different than crypto and nothing Warhol could have imagined. It is the social currency of “likes” and jackpot of virality. We’ve […]
5 in 5: meditation, modern manuscripts, Budweiser, 20 questions, language learning
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Meditation […]
Personalized Wellness: What’s Next in Nutrition and Health
There’s no denying that customization is a trend permeating today’s marketplace. You can begin your day scrolling through a newsfeed based on your preferred outlets and reading history, make a […]
Digital Tools to Help You Live with Intention
As a dietitian, I am asked almost daily about whether a certain food is “bad,” or for tips to help folks achieve quick and unrealistic weight loss. When I first […]
Engaging Remote Employees: Out of Sight, Not Out of Mind
I work from home two days a week. I consider that a huge perk – I live 45 minutes from my office, and am a busy mom to two kids […]
How Did Brands Celebrate International Women’s Day on Instagram?
March is Women’s History Month and last week, on March 8th, we celebrated International Women’s Day. As we dive deeper into the fourth wave of feminism, especially in light of […]
5 in 5: cynical ice cream, Netflix detox, trolling Captain Marvel, water rights, surreal selfies
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Pints […]
Medical Device Messaging: 3 Audiences, 3 Approaches
The medical device health care sector has the thrill of bringing science and invention to life – and the challenge of doing so for a broad range of stakeholders. For […]