Three-Headed Health Care Crisis
May 7, 2020 — Crisis / Media Relations
Life is filled with unintended consequences, and right now we are seeing that play out in the health care world. When managing any crisis, let alone COVID-19, a principle goal is to not create another…
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Important Considerations for Health Organizations Battling COVID-19
April 22, 2020 — Crisis / Media Relations
Organizations large and small in every corner of our country are feeling the impacts of COVID-19 and health care organizations sit on the front lines of this battle. The actions you take within your o…
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The Importance Of Empathy During A Health Care Crisis
October 31, 2019 — Crisis / Media Relations
Like any other industry, health care organizations need to be ready for a crisis to happen at any moment. Its preparedness is particularly important because health care was built to serve people, and…
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Just What the Doctor Ordered – The Right Spokesperson
March 21, 2019 — Crisis / Media Relations
When a physician takes the Hippocratic Oath he or she promises to “do no harm.” Every hospital leader should be listening and learning. Rule Number One: Make sure your spokesperson “does no harm…
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Crisis Response Starts at the Top
January 17, 2019 — Crisis / Media Relations
When working with newly-named chief executive officers, we often hear them wishing for a quiet, clean entry into their new role. But being challenged right at the onset can be a blessing. In fact, whe…
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Preparing for a Crisis: Getting your health care organization ready to respond
August 30, 2018 — Crisis / Media Relations
For a health care provider, a crisis can come from almost any direction and threaten the reputation and trust that have been built over years – or even decades. And, while a crisis or emergency can…
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