It’s 9:36 a.m. on Election Day, and I’m sitting down in my home office to write an article that will hopefully add value for food and beverage marketers, but I […]
The Workplace Word: How to Navigate Your Employees’ Political Expressions
Oh, 2020. Thanks to a world-wide pandemic, clashes over racial injustice, economic struggles and more, it’s become one of the most politically charged election years in decades. Yet somehow we […]
Managing Your Mental Health Leading up to Election Day
There is no denying how difficult 2020 has been for Americans. The onset of the COVID-19 pandemic completely changed the way we work, socialize and move about our daily lives. […]
2021 Consumer Behavior Trends: Fragility, Slow Movement, OPT Culture
There’s a lot of talk about what normal looks like these days. People refer to “the new normal” and “the next normal” as if we might wake up one day […]
5 In 5: Virtual Toy Museum, Fried Chicken-Scented Fire Log, Grown-up Play-Doh, Google x AP, Blobs
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Virtual […]
How to Measure Patient Loyalty and NPS for Health Care Companies
I recently joined the Touchpoint Media podcast as a guest and we discussed the common ways hospital systems attempt to measure Voice of Customer (VoC), including Net Promoter Score (NPS), […]
5 In 5: Reese’s Robot, Oodie, TIME x VOTE, World Series, Pinterest Push
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. Reese’s […]
The Dual Threat of Flu and COVID-19: Why an Annual Flu Vaccine is More Important Than Ever, Especially for Adults with Chronic Health Conditions
Every influenza (flu) season is unpredictable. The typical refrain is “if you’ve seen one flu season, you’ve seen one flu season” no matter how many years you have worked in […]
Halloween 2020: The Treats are Alive
The spookiest day of the year has nothing on the horror show that all of 2020 has been, but it’s still a time where people are craving some normalcy. While […]
The X Factor: CX and WX Learnings From Our Pandemic Journey Study
Seven months ago, the COVID-19 pandemic thrust companies into a departure from the norm, forcing them to rapidly restructure the experiences they use to engage customers and employees. Since then, […]