As a “self-proclaimed foodie” I like many of my friends, take great pride in curating a vast, wide array of Instagram “must-eats.” Now that Instagram allows you to save posts […]
Looking Beyond Brand Humanity
The crowded chaos of Grand Central Terminal is a force to be reckoned with on a Monday morning. Hesitate for a second and you’ll be trampled by human traffic. A […]
Google Algorithm (Understanding the Basics)
Did you know that Google updates its algorithm 500-600 times per year? It’s true! Roughly two to three times each day they change something about the way their Search algorithm […]
5 in 5: likes, shuffle, audiobooks, hiring party, posters
Each week, Padilla’s Insights + Strategy team stands at the intersection of people, culture and brands to bring you five stories that you can read in five minutes. 1. An […]
We’re Acquiring! Now What? Brand Integration for Health Care Systems
Ahh, the adrenaline rush that accompanies an acquisition decision is hard to beat. We’ll be bigger, better and stronger together. Our patients will have access to more services, closer to […]
How a Casual Media Happy Hour in the Cookery Built Crucial Relationships
Last month, the Padilla team, working alongside our client Ribera del Duero and Rueda, successfully executed a happy hour on a Friday afternoon with wine, travel and lifestyle media. It […]
Big Data + Ag – Another Tool to Grow Your Farm
Agriculture is an industry that has been at the forefront of technological innovation for thousands of years. New technologies sometimes breed skepticism, and agricultural technologies are no different. But, ag […]
How Understanding Risk and Control Can Improve Your Relationships
By understanding risk-control tolerance and the nature of relationships, you can better meet their unspoken needs and expectations, building the trust needed for a successful partnership.
The Workplace Word: Declining loyalty, Employee Experience design and the downside of working remotely
Every month, we’re highlighting stories, trends and tips related to employee engagement and workplace culture that organizations should be keeping top-of-mind in order to engage, retain and recruit top talent. […]
Winter is Here: How Brands are Leveraging Game of Thrones on Social
As we wrap up April and head into May, the warm weather may feel like spring, but it hasn’t stopped Winter from coming – and with it comes brand bandwagon-ing. […]